Ashish Bijwe
Digital Marketing Specialist | SEO & PPC | Web & Content Strategy
Professional Summary
I hold a Master’s in Applied Business, specialising in Business Analytics from Unitec, and an MSc in Digital Marketing from the University of West London. I am passionate about helping businesses grow online by generating leads and driving sales using digital channels. I also possess technical support and account management skills.
Education Qualifications
- Masters In Applied Business - Business Analytics, Unitec, NZ | 2024 - 2025
- Masters In Science - Digital Marketing, University of West London, UK | 2020-2021
Employability Skills
- Strong track record of consistently surpassing sales targets by 20% to 40% at Just Eat Takeaway while working as an After Sales Representative.
- Excellent experience in customer service, ensuring customers’ needs are met, achieving an 80% customer satisfaction rating as an After-Sales Representative.
- Collaborated with colleagues to formulate knowledge-base articles for technical troubleshooting.
Technical Skills
- Strong track record of consistently surpassing sales targets by 20% to 40% at Just Eat Takeaway while working as an After Sales Representative.
- Excellent experience in customer service, ensuring customers’ needs are met, achieving an 80% customer satisfaction rating as an After-Sales Representative.
- Data & Analytics: Excel, Power BI, Tableau, Python, Google Analytics.
- Digital Marketing: Meta Ads, LinkedIn Ads, Reddit Ads, SEO, PPC, Email Marketing.
- Design & Web: Figma, Photoshop, Canva, WordPress, Drupal, Custom-built CMS, HTML/CSS..
- CRO & Infrastructure: Hotjar, MS Clarity, MS Exchange, Hubspot, Mailchimp, Salesforce, and Technical Support.
Professional Experience
Digital Specialist
- Drove 3,326% ROAS: Scaled high-profit Meta campaigns through strategic audience targeting and budget optimisation.
- Created engaging content aligned with brand voice, boosting audience engagement
- Conversion Scaling: Generated 95 purchases and 6,400+ link clicks by A/B testing Carousel and Video ads to maximise conversion rates.
- Cost Optimisation: Achieved an elite $0.009 CPC and $0.05 CPM while implementing SEO strategies to boost organic visibility.
- Email Infrastructure Overhaul: Reduced annual costs by $8,460 ($1,200 to $495/mo) by cleaning subscriber lists and implementing secure lead-gen forms.
- Analytics & Content: Leveraged Google Analytics to refine brand-aligned content, consistently increasing cross-channel audience engagement.
After Sales Specialist
- Consistently surpassed sales targets by 20% to 40% while onboarding over 100 customers per month through exceptional after-sales service, including menu setup, offering recommendations, and upselling optimised campaigns.
- Took ownership of the partner’s account, ensuring they got the most out of Just Eat and resolving all issues before passing the account to the account manager.
- Set partners up for success and helped maximise their online business.
Technical Support Specialist
- Deployed and implemented devices across customer environments for optimal performance.
- Skilled at identifying the root cause of technical issues, conducting thorough testing, and implementing effective resolutions.
- Built rapport with customers, asking open-ended questions to find out needs and offering solutions, achieving an 80% customer satisfaction rating in the first quarter.
- Collaborated on internal knowledge-base articles to reduce recurring customer support tickets.
Digital Marketing Consultant
- Graphics Design: Increased brand awareness by 20% through eye-catching and informative posters and business card designs.
- Social Media Content: Increased engagement by 15% by creating engaging and informative content.
- Web Design & SEO: Increased website traffic by 15% in 3 months using targeted keywords.
- PPC Campaigns: Increased paid search traffic by 20% in 3 months using targeted keywords.
Various Hospitality Roles
- Delivered attentive service, managed orders and tables, and ensured seamless guest experiences.
- Contributed to efficient food prep and service as a kitchen assistant, demonstrating a solid work ethic, ensuring timely order delivery and attention to detail.
Student Ambassador
- Led campus tours, answered questions, and guided them through orientation events.
- Possessed deep knowledge to answer questions, connect students with resources, and fostered a welcoming and supportive community.
Warehouse Operative
- Meticulously picked, packed, and checked orders while maintaining accurate inventory levels.
- Operated handling equipment safely and contributed to achieving warehouse goals through efficient practices.
Previous Experience
- Food & Beverage Assistant, ICE Events (2014–2017)
- Food & Beverage Team Leader, Epicure Catering (2014–2017)
- Personal Assistant, Cartridge World (2010–2012)
- Housekeeper, Central Hostel (2009–2010)
- Grocery Assistant, New World Supermarket (2007–2008)
- Assistant Graphics Designer, MMR Architects (2006–2007)
- Web Designer, Gates Computing Pvt. Ltd (2005)
Interests
- I enjoy exploring local culinary scenes and discovering hidden gems in the restaurant world.
- I am passionate about visual communication, photography and blogging.
- I love exploring historical sites and vibrant cultures and relaxing on beautiful beaches.
